1. Introduction

Listy USA ("we," "our," or "us") operates the website https://listyusa.com. We are committed to protecting your privacy and ensuring transparency about how we collect, use, and share your information. This Privacy Policy explains our practices regarding personal data and your rights under applicable data protection laws.

By using our website, you consent to the practices described in this Privacy Policy. If you do not agree with this policy, please do not use our website.

2. Information We Collect

2.1 Information You Provide Directly

When you use our services, you may provide us with the following information:

• Business Listings: Business name, description, category, address, phone number, email, website URL, business hours, and images
• Contact Forms: Your name, email address, and message content when you contact us
• User Account Information: If you create an account, we collect your username, email address, and password (encrypted)
• Uploaded Content: Photos, logos, and other media files you upload to your business listings

2.2 Information Collected Automatically

When you visit our website, we automatically collect certain information:

• Device Information: IP address, browser type and version, operating system, device type
• Usage Data: Pages visited, time and date of visits, time spent on pages, referring websites, click patterns
• Location Data: General geographic location based on IP address
• Cookies and Tracking Technologies: See Section 4 below for detailed information

3. Advertising and Google AdSense

3.1 Google AdSense

We use Google AdSense to display advertisements on our website. Google AdSense uses cookies and other tracking technologies to serve ads based on your prior visits to our website and other websites on the Internet.

3.2 How Google Uses Your Information

Google uses cookies to:

• Serve ads based on your visits to this site and other sites
• Provide personalized advertising based on your interests
• Measure ad performance and user engagement
• Prevent fraud and abuse
• Provide aggregate reporting to advertisers

3.3 DoubleClick DART Cookie

Google uses the DoubleClick DART cookie to serve ads to our users. The DART cookie enables Google and its partners to serve ads based on your visit to our site and other sites on the Internet. This cookie helps Google determine which ads to show you based on your browsing history.

3.4 Opting Out of Personalized Advertising

You can opt out of personalized advertising in several ways:

• Google Ad Settings: Visit Google Ad Settings to customize your ad preferences or opt out of personalized ads
• Google Analytics Opt-out: Install the Google Analytics Opt-out Browser Add-on
• Network Advertising Initiative (NAI): Visit NAI Consumer Opt-Out
• Digital Advertising Alliance (DAA): Visit DAA WebChoices Tool
• European Users (EDAA): Visit Your Online Choices

Important Note: Opting out of personalized advertising does not mean you will stop seeing ads. You will still see ads, but they will not be tailored to your interests.

3.5 Third-Party Ad Networks

In addition to Google AdSense, we may use other third-party advertising networks. These networks may also use cookies and similar technologies. Each network has its own privacy policy and opt-out options:

• We recommend reviewing the privacy policies of any third-party advertisers on our site
• Visit the Network Advertising Initiative's website for general opt-out options

4. Cookies and Tracking Technologies

4.1 What Are Cookies?

Cookies are small text files that are placed on your device when you visit a website. They help websites remember your preferences and improve your browsing experience.

4.2 Types of Cookies We Use

Essential Cookies

• Session Cookies: Necessary for website functionality, authentication, and security
• Security Cookies: Help detect abuse and protect user accounts

Functional Cookies

• Preference Cookies: Remember your settings and preferences
• Language Cookies: Store your language preference

Analytics Cookies

• Google Analytics: Help us understand how visitors use our site (visits, pages viewed, time spent)
• Performance Cookies: Collect information about how you use our website to help us improve

Advertising Cookies

• Google AdSense Cookies: Used to display relevant ads and measure ad performance
• DoubleClick Cookie: Used for personalized advertising
• Third-Party Advertising Cookies: Set by our advertising partners

4.3 Managing Cookies

You can control cookies through your browser settings:

• Chrome: Settings → Privacy and Security → Cookies and other site data
• Firefox: Options → Privacy & Security → Cookies and Site Data
• Safari: Preferences → Privacy → Cookies and website data
• Edge: Settings → Cookies and site permissions

Note: Blocking certain cookies may affect website functionality.

5. How We Use Your Information

We use the information we collect for the following purposes:

• Service Delivery: Provide, maintain, and improve our business directory services
• Business Listings: Process, display, and manage business listings on our platform
• Communication: Respond to inquiries, provide customer support, and send important notices
• Website Improvement: Analyze usage patterns to enhance user experience and functionality
• Advertising: Display relevant advertisements through Google AdSense and other partners
• Security: Detect, prevent, and address fraud, abuse, and security issues
• Legal Compliance: Comply with legal obligations and enforce our terms of service
• Analytics: Understand how users interact with our site to make data-driven improvements

6. Sharing Your Information

6.1 Public Information

Business listings you submit are publicly accessible and may include:

• Business name, description, and category
• Contact information (phone, email, website)
• Physical address and location
• Business hours and operating information
• Photos, logos, and other media

6.2 Third-Party Service Providers

We share information with trusted third-party service providers who assist us in operating our website:

• Hosting Providers: To store and process our website data
• Google AdSense: To display advertisements on our site
• Analytics Providers: To understand website usage and performance
• Email Service Providers: To send notifications and communications
• CDN Providers: To deliver content efficiently

These service providers are contractually obligated to protect your information and use it only for the purposes we specify.

6.3 Legal Requirements

We may disclose your information when required by law or in response to:

• Valid legal processes (subpoenas, court orders)
• Government or law enforcement requests
• Protection of our rights, property, or safety
• Prevention of fraud or illegal activities

6.4 Business Transfers

If Listy USA is involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. We will notify you of any such change and your choices regarding your information.

6.5 No Selling of Personal Information

We do not sell, rent, or trade your personal information to third parties for their marketing purposes.

7. Data Security

We implement reasonable technical and organizational measures to protect your information:

• Encryption: HTTPS encryption for data transmission
• Secure Storage: Passwords are hashed and salted
• Access Controls: Limited access to personal information
• Regular Updates: Security patches and software updates
• Monitoring: Regular security audits and monitoring

Important: While we strive to protect your information, no method of transmission over the Internet or electronic storage is 100% secure. We cannot guarantee absolute security.

8. Data Retention

We retain your information for as long as necessary to:

• Provide our services to you
• Comply with legal obligations
• Resolve disputes and enforce agreements
• Maintain business records

Business listings remain active until you request removal. Inactive accounts may be deleted after extended periods of inactivity.

9. Your Privacy Rights

9.1 General Rights

You have the following rights regarding your personal information:

• Access: Request a copy of the personal information we hold about you
• Correction: Request correction of inaccurate or incomplete information
• Deletion: Request deletion of your personal information (subject to legal obligations)
• Objection: Object to the processing of your information
• Restriction: Request restriction of processing in certain circumstances
• Portability: Receive your information in a structured, machine-readable format
• Opt-out: Opt out of marketing communications at any time

9.2 California Residents (CCPA)

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA):

• Right to Know: Request disclosure of personal information collected, used, and shared
• Right to Delete: Request deletion of your personal information
• Right to Opt-Out: Opt out of the sale of personal information (Note: We do not sell personal information)
• Right to Non-Discrimination: Exercise your rights without discriminatory treatment

To exercise your CCPA rights, contact us at privacy@listyusa.com

9.3 European Residents (GDPR)

If you are located in the European Economic Area (EEA), you have rights under the General Data Protection Regulation (GDPR):

• Legal Basis: We process your data based on consent, contract performance, legal obligations, and legitimate interests
• Data Protection Officer: You may contact our data protection officer regarding GDPR matters
• Right to Lodge a Complaint: You may lodge a complaint with your local data protection authority
• International Transfers: Data may be transferred outside the EEA with appropriate safeguards

9.4 How to Exercise Your Rights

To exercise any of these rights, please:

• Email us at: privacy@listyusa.com
• Use our contact form
• Include your full name, email address, and specific request

We will respond to your request within 30 days (or as required by applicable law).

10. Children's Privacy

Our website is not intended for children under the age of 18. We do not knowingly collect personal information from children. If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately, and we will take steps to delete such information.

11. Third-Party Links and Services

Our website may contain links to third-party websites, services, or business listings. We are not responsible for the privacy practices or content of these external sites. We encourage you to review the privacy policies of any third-party sites you visit.

11.1 Google Privacy Policy

For more information on how Google uses data from sites that use their services, please visit:

• Google Privacy Policy
• How Google uses information from sites or apps that use our services
• Google Advertising Privacy & Terms

12. International Users

Listy USA is operated from the United States. If you are accessing our website from outside the United States, please be aware that your information may be transferred to, stored, and processed in the United States where our servers are located. By using our website, you consent to the transfer of your information to the United States.

13. Do Not Track Signals

Some web browsers have a "Do Not Track" (DNT) feature. Currently, there is no industry standard for how to respond to DNT signals. Our website does not currently respond to DNT browser signals or mechanisms.

14. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or for other operational reasons. When we make changes:

• We will update the "Last Updated" date at the top of this page
• Significant changes will be posted prominently on our website
• We may notify you via email for material changes (if we have your email address)

Your continued use of our website after any changes indicates your acceptance of the updated Privacy Policy.

15. Contact Information

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

16. Consent

By using our website, you hereby consent to our Privacy Policy and agree to its terms. If you do not agree with this policy, please discontinue use of our website immediately.

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Thank you for trusting Listy USA with your information. We are committed to protecting your privacy and providing a safe, transparent user experience.